Selected Work

Liveheats
Liveheats
Brand Strategy & Identity
Noise Studio
2023

Audience Needs

Athletes, from rookies to pros, want to show off their skills and passion on a global stage.

Category Position

The Liveheats app makes every extreme sports competition feel epic.

Concept

Big League.
In an industry where giants dominate, we champion the underdogs and make every competition feel ‘big league’.

LiveheatsLiveheatsLiveheatsLiveheatsLiveheats
Onima
Onima
Brand Strategy, Naming
Noise Studio
2023

Audience Needs

A growing global population demands sustainable, bio-based solutions for food production.

Category Position

Onima is pioneering biotech that transforms 'waste' like brewer's yeast into nutrient-rich, complete superfoods.

Concept

From Waste to Wonder.
Turning leftovers into superfoods for the future. (Onima = ‘Amino’)

OnimaOnimaOnimaOnimaOnima
Sea Shepherd
Sea Shepherd
Campaign Strategy
Noise Studio
2023

Audience Needs

640,000 tonnes of discarded fishing gear pollute our oceans annually, yet 'ghost nets' remain largely unknown.

Category Position

Sea Shepherd's 'The Ghost Network' campaign uses bold, urgent storytelling to educate and inspire action.

Concept

Making the Invisible, Visible.
Rebellious branding for an ocean as clear as its message.

Sea ShepherdSea ShepherdSea ShepherdSea ShepherdSea Shepherd
Body Ōm
Body Ōm
Brand Strategy
Noise Studio
2024

Audience Needs

In a hectic world, people crave calm, balance and relaxation.

Category Position

Body Ōm harnesses nature’s power to calm the overstimulated nervous system and uplift moods.

Concept

Awakening the Senses.
A wellness brand as sensory as the act of self-care. Feel uplifted.

Body ŌmBody ŌmBody ŌmBody ŌmBody Ōm
POW
POW
Campaign Strategy
Noise Studio
2022

Audience Needs

Traveling to the slopes is the worst part of a skiing holiday.

Category Position

Opting for trains over a domestic flight can reduce carbon emissions by 84%.

Concept

Make the Journey Part of the Adventure.
Travel the same way you ski; sustainably and with a sense of adventure.

POWPOWPOWPOWPOW
ECCO
ECCO
Campaign Strategy, Art Direction
Noise Studio
2022

Audience Needs

Outdoor enthusiasts 45+ need versatile footwear for everything from rugged mountain trails to urban park strolls.

Category Position

ECCO is renowned for making enduring, sustainable, reliable footwear.

Concept

Find Your Adventure.
Empowering every ECCO customer to embark on their own adventure, wherever it leads.

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