Selected Work

Audience Needs
Athletes, from rookies to pros, want to show off their skills and passion on a global stage.
Category Position
The Liveheats app makes every extreme sports competition feel epic.
Concept
Big League.
In an industry where giants dominate, we champion the underdogs and make every competition feel ‘big league’.






Audience Needs
A growing global population demands sustainable, bio-based solutions for food production.
Category Position
Onima is pioneering biotech that transforms 'waste' like brewer's yeast into nutrient-rich, complete superfoods.
Concept
From Waste to Wonder.
Turning leftovers into superfoods for the future. (Onima = ‘Amino’)






Audience Needs
640,000 tonnes of discarded fishing gear pollute our oceans annually, yet 'ghost nets' remain largely unknown.
Category Position
Sea Shepherd's 'The Ghost Network' campaign uses bold, urgent storytelling to educate and inspire action.
Concept
Making the Invisible, Visible.
Rebellious branding for an ocean as clear as its message.






Audience Needs
In a hectic world, people crave calm, balance and relaxation.
Category Position
Body Ōm harnesses nature’s power to calm the overstimulated nervous system and uplift moods.
Concept
Awakening the Senses.
A wellness brand as sensory as the act of self-care. Feel uplifted.






Audience Needs
Traveling to the slopes is the worst part of a skiing holiday.
Category Position
Opting for trains over a domestic flight can reduce carbon emissions by 84%.
Concept
Make the Journey Part of the Adventure.
Travel the same way you ski; sustainably and with a sense of adventure.






Audience Needs
Outdoor enthusiasts 45+ need versatile footwear for everything from rugged mountain trails to urban park strolls.
Category Position
ECCO is renowned for making enduring, sustainable, reliable footwear.
Concept
Find Your Adventure.
Empowering every ECCO customer to embark on their own adventure, wherever it leads.




